Tuesday, November 23, 2010

Give the gift of skiing/snowboarding this holiday season

Une version en français suivra

FOR IMMEDIATE RELEASE
NOVEMBER 2010
Contact: Natalie Dalzell
Tel. 705-445-9140
Canadian Ski Council

Give the gift of skiing/snowboarding this holiday season.
Shopping for your kids just got easier!

Get a SnowPass for your 4th or 5th grader and give them the gift of skiing/snowboarding this winter

Christmas is just around the corner and soon everyone will be scrambling to pick up the perfect gifts for their kids. This year, why not give your 4th or 5th grader the opportunity to learn a new and exciting winter sport?

For the past fourteen years the Canadian Ski Council (CSC), in partnership with Forzani has given nearly half a million children an easy and affordable way to learn skiing and snowboarding, The CSC's Grade 4 and 5 SnowPass program allows kids (or those born in 2000 or 2001) all across Canada the opportunity to give winter sports a chance with up to three free ski passes for each and every participating ski area in the province and region where they live, providing them with an opportunity to ski or snowboard hundreds of times over the winter season. And this year with the introduction of the new affinity card, the SnowPass just got better!

"Skiing and snowboarding are an excellent way to keep our kids happy, healthy and active through the long winter months," says Colin Chedore, President of the CSC "An average child can burn up to 600 calories an hour, not to mention the sheer joy and exhilaration they'll feel picking up a new sport."

So how do you get your child a SnowPass? It's easy! Visit us online at www.snowpass.cawhere you have two different choices for enrollment. You can upload your child's picture, enter your payment and their proof of age, or our printed option that allows you to fill out the information, print the application to mail in to the Canadian Ski Council with a photo, proof of age and payment ... all for a one-time administration fee of $20 plus taxes. Signing up online is the quickest and easiest way to apply for your child's Grade 4 & 5 SnowPass card. SnowPass cards will be mailed straight to you just days after your application has been processed! SnowPass applications are also available through elementary schools and inside Sport Chek, Sport Mart, Sports Experts and Intersport stores across Canada.

Depending on where you live in Canada, each applicant will receive either an Eastern or Western SnowPass card. The Western SnowPass card is valid at 59 ski areas and is for children residing in BC, Alberta, Saskatchewan, Manitoba and Yukon Territories. The Eastern SnowPass card is valid for Ontario, Quebec and Atlantic Canada at 93 ski areas. With ski areas participating across Canada, families will not have to travel far to put this SnowPass to use.

Grade 4 and 5 SnowPass information and applications are available online at www.snowpass.ca or www.passeportdesneiges.ca.

For more information on the Grade 4 and 5 SnowPass program, contact the Canadian Ski Council, tel: 705-445-9140, e-mail: info@skicanada.org, web: www.snowpass.ca

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